Independent Products for the Gaming Industry

Thursday 17^th June 2010, LONDON – Award winning software solutions provider EveryMatrix, has today announced the launch of four new customers to its fully managed sportsbook solution and platform OddsMatrix.

The new customers include, leading poker operator RedKings who launched BetRedKings and which integrated OddsMatrix onto its existing gaming platform. Brand new operator AnyBet which will initially focus most of its marketing activity within central and eastern European markets, whilst new operator BetMotion will be primarily targeting the South American market. OddsMatrix is also providing its services to Swedish run operator BetCrib.

Stian Hornsletten, CEO of EveryMatrix said “We are delighted to be able to provide our new licensees with a variety of solutions that are tailored to meet their own individual requirements. We work very closely with our clients to ensure that we provide them the best products available to help them achieve success within their desired markets.”

This announcement comes only a couple of days after EveryMatrix picked up the award for Innovation in Spots Betting Software at this year’s inaugural eGaming Review B2B Awards. The hard-fought innovation award went to EveryMatrix after judges said the company had changed sports betting by allowing customers to come into the market in a way which wasn’t previously possible.